Friday, January 25, 2013

Hey Microsoft, Here's Why Apple Still Gets the Girl

Ok, to start off this blog, I think the reader needs to know a little background information on me.

I am Apple obsessed.

I never thought I would wind up being in love with an inanimate object, a product, or a company at that. But it's the truth and I have faced it, embraced it, and now see it as a part of me. My friends and family know this about me because I NEVER stop blabbing about them, like a little girl with a crush! I am constantly defending them, converting people to their products, and I am even on a quest to work for them by applying for the At Home Adviser position at UGA. But that's another story in itself. However, I thought the reader should get a warning before moving on: I may be blabbing about Apple a lot on here, be prepared...

Anyways, the reason for this specific blog is because I came by an interesting video on Businessweek titled "Hey Microsoft, Here's Why Apple Still Gets the Girl". This caught my attention instantly not only because of Apple but because of the title itself. So I watched the video and loved what they did with it. They compared the plight of Microsoft moving into a consumer market dominated by Apple to the movie Pretty in Pink. Apple was compared to Blane, the rich kid with cool clothes, yet a bit of a sensitive personality. Microsoft was compared to Duckie, the dork, who basically would do anything for you to like him. Both are trying to get Molly Ringwald (the consumer) in their own ways. But, we all know how this story ends, Molly ends up with Blane in her arms, and most consumers end up with Apple in their hands, out of pure chemistry.

So what makes Apple so much better than Microsoft? Or is it? Some argue it's the style. The way everything seamlessly works on Macs and iPhones. The products are a lot less bulky and to put it simply, they're like a piece of art. Microsoft's problem is that "they don't have taste," explained Steve Jobs several times and I think I would have to agree. Let's face it, Windows isn't the most visually stunning or overall appealing operating system out there. It's good for business and that's about it. However, there is an argument for Microsoft here. Apple loves to keep its operating systems as closed as a beautiful garden, away from any buggy apps or finicky programs. Windows, on the other hand, embraces the open system and allows their programs to be licensed out to anyone who wants it. So what is better? A solid operating system that will deliver anytime, but may be restricted? Or an open operating system that may crash on occasion? I'll leave it up to the reader to decide, but I think my answer is obvious...

I really like how Businessweek did this piece by utilizing the video to explain an important comparison. I like how news sources are starting to use all these new forms of media and especially social media. I think it's making information a lot easier to access and honestly is creating a smarter and more informed society. I can't wait to see how else the news world will evolve as both Apple and Microsoft continue to compete and release even more amazing products and technology.

Source:
http://www.businessweek.com/videos/2013-01-23/hey-microsoft-heres-why-apple-still-gets-the-girl

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